December 2010 • Vol. 30 No. 11 | An E-Publication of the Los Angeles County Bar Association

Welcome to the World of (Section) Facebook

A major overhaul is underway to raise the bar for LACBA and its sections’ social media presence!

LACBA's Facebook page has undergone recent improvements to increase its visibility and enhance its online presence. Now you can keep up-to-date on all the events going on at LACBA and find out more about the services LACBA offers to both its members and to the general public.

And Facebook has the potential to become a major marketing tool for LACBA’s sections to increase their visibility and membership, and enlarge their presence on the Internet.

With an eye toward enhancing, maintaining, or launching their Facebook page, sections can easily promote their upcoming events and alert members by posting information on their Facebook “wall,” or landing page.

Photos from past events can be chronicled in albums, where members can be “tagged,” or notified, and encouraged to return to the Facebook page to view themselves and others in the photos.

For those who didn’t attend, the photos can trigger a mental note not to miss the next section activity, which is automatically posted to the “wall” via RSS feed.

The best part? It’s easy to accomplish all of this.

LACBA’s new Director of Web Services, David Dain, has pledged to work with the sections and do the heavy lifting, so you don’t have to. Working with one or two liaisons from the section, he can cross-promote your Facebook page with your section page on LACBA.org. That way, section members can check the section page and/or the Facebook page to stay up-to-date on the latest section news.

Already, Facebook pages for the Senior Lawyers Section, the Business and Corporations Law Section, and the Remedies Section have been built.

The first step if you haven’t already done so is contact Dave to discuss ideas and get started. Feel free to reach him at (213) 896-6401 or ddain@lacba.org.

What are your thoughts? What would you like to see on LACBA.org? Send feedback to webmaster@lacba.org or call David Dain at (213) 896-6401.




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